Home » Media Services » Media Research » Colmar Brunton

Colmar Brunton

Market research and consultancy firm

Read the interview with Steven Cierpicki, Global Head of Research 2.0

Colmar Brunton is a research and strategy-consulting firm, which helps clients, shape their future by providing insight and inspiration. It specialises in strategic marketing advice, new product development, market development and brand development. Colmar Brunton also undertake monitoring and evaluation of marketing strategy through tracking studies.

Colmar Brunton utilise a full range of qualitative and quantitative research methods. They use their newer techniques in conjunction with more traditional qualitative and quantitative methodologies to gain greater insights into consumer behaviour. The company has obtained exclusive licences to use two world-leading technologies in Australia, including the NeuroInsight’s NeuroScience technology, a technology that measures attention, engagement, emotional response and memory patterns of a respondent while exposed to a stimulus.

Colmar Brunton clients include Suncorp, Telstra, Golden Casket, Ergon Energy, and Brisbane City Council.

The firm was established in 1981 and today is Australia’s largest ad-hoc market research company that employs over 120 consultants and has 1,000 field staff, with offices in Sydney, Melbourne, Brisbane, Canberra, Perth, Adelaide and Auckland.

Last updated by Arifah Rahmat (2011-10-29)